Author Archives: Alex

TheRoost

Posted in Uncategorized | Comments Off on TheRoost

Buying Dinner for My Parent’s Anniversary

“I’m thrilled about leaving my credit card with a stranger” said nobody, ever. But, I do want to buy my parents dinner on their anniversary. Until recently, restaurants did not have a good tool to accomplish this gifting option other … more

Posted in Uncategorized | Comments Off on Buying Dinner for My Parent’s Anniversary

Privacy, Anonymity, Fraud and Gift Cards

Two trends are on a collision course: an increase in online fraud and consumers demanding personal privacy. On one side, “consumers want their personal data and privacy protected and have grown wary of industry efforts to capitalize on their data” … more

Posted in Uncategorized | Comments Off on Privacy, Anonymity, Fraud and Gift Cards

Back To Basics

It’s all about serving customers and providing an experience worthy of a second, third or periodic visit.   Every aspect of this experience should be easy!  Gift cards are no exception. The purchase process needs to be simple. Sending in-kind donations … more

Posted in news | Comments Off on Back To Basics

Gift Cards In A Post Magnetic Strip World

Along with cassettes and 8-tracks, magnetic strip credit cards are headed for the pastures being replaced by cards with chips and smartphones. This means that magnetic strip readers will soon be as obsolete as the cassette player in Dad’s old … more

Posted in news | Tagged , | Comments Off on Gift Cards In A Post Magnetic Strip World

RAMMYAWARDS

Posted in Uncategorized | Comments Off on RAMMYAWARDS

Digital Gifting Experience

RSR recognized and rated the “digital gifting experience” bringing this once futuristic concept a little closer to mainstream in their latest benchmark report “Rewriting the Gifting Rules in the Omni-Channel Age”. The brands mentioned in the study where not a … more

Posted in news | Comments Off on Digital Gifting Experience

Text A Last Minute Gift For Father’s Day

It’s the Friday before Father’s Day. You haven’t sent a gift and you missed the snail mail cut-off. When it comes to Mom, there’s always FTD, the “Forgot To Do” something earlier option. This doesn’t work on Dad. He taught … more

Posted in news | Comments Off on Text A Last Minute Gift For Father’s Day

Digital Currency Gallery

Posted in Uncategorized | Comments Off on Digital Currency Gallery

SMBs Get Creative With Digital Currency

Marketing just got a little more interesting for the small to medium sized business (SMB). With the introduction of the digital wallet, SMBs now have the ability to publish their own currency using their own identity. This new tender leaves … more

Posted in Uncategorized | Comments Off on SMBs Get Creative With Digital Currency